Powered by the NIL Retail Exchange, the NILift™ Program is the bridge between institutional support and athlete success. We provide a robust development platform that allows schools and collectives to sponsor direct access to powerful tools, financial literacy training, and monetization opportunities. Whether for a few key players or an entire roster, NILift ensures your talent has the support they need to build their brand, remain compliant, and prepare for long-term success.
A Scalable Solution for Modern Athletics
NILift removes the complexity of individual deal sourcing by offering a compliant, educational engagement model. Schools and collectives simply select and fund the desired access tier—Explorer, Pathfinder, Trailblazer, or Visionary—unlocking premium NIL development services for their athletes. This approach offers total flexibility, allowing you to pair NILift with donor-driven initiatives or grant programs while unlocking exclusive group benefits like the Coinfluential™ Round-Up Fundraising tool. The Architecture of Athlete AdvancementWe have moved beyond simple "access" to create a complete ecosystem of growth. From basic education in "The Free Zone" to high-level brand construction in our premium tiers, our features are designed to be equitable, customizable, and compliant by design.
Every athlete gains free access to financial literacy tools, affiliate opportunities, and the TikTok Monetization Suite, ensuring equitable access regardless of roster status. No direct payments for NIL usage are required—support is based strictly on access and education.
Designed for teams or full departments, this platform allows you to tailor each athlete's journey with modular upgrades while maintaining a bird's-eye view of program success.
Success in NIL should never come at the cost of mental or physical health. Through our Visionary tier, athletes gain access to dedicated Health and Wellness Apps and Performance Apps. This ensures that as their brand grows, their personal well-being and on-field focus remain the top priority, creating a balanced ecosystem for student-athletes.
As athletes advance through sponsored tiers, they unlock Prep For NIL Academy courses, identity protection, legal support, and comprehensive health and wellness apps.
We provide more than just access; we provide sustainability. Participating groups unlock exclusive benefits like the Coinfluential™ Round-Up Fundraising tool. This allows collectives and departments to engage donors in micro-giving campaigns that directly support athlete sponsorship, ensuring the program remains scalable and budget-friendly year over year.
In the digital age, protection is as vital as promotion. Our Trailblazer tier includes critical Identity Protection and Legal Support, shielding your athletes from bad actors and fraud. Coupled with our Prep For NIL Academy, we arm your roster with the knowledge to navigate contracts and copyright safely.
High-level sponsorship unlocks tangible assets, including Personal Brand Design, Custom Merch Store Setup, Business Formation, and Press Kits.
NILift treats athletes like the entrepreneurs they are. Our Premium Program Options go beyond social media, offering tangible business assets including LLC Business Formation, Registered Agent services, and professional Financial Advisory tools. We ensure your athletes aren't just making money, but building legitimate, legally sound enterprises.
We give athletes the keys to their own digital storefronts. From Custom Merch Store Setup to Standard Personal Websites and professional Press Kits, NILift provides the infrastructure for athletes to monetize their name, image, and likeness immediately—without needing to source third-party developers or designers.
Build Your Custom NILift PackageReady to provide your athletes with the tools they deserve? Whether you are looking for specific pricing structures or want to design a custom package that aligns with your department's budget and goals, we are ready to help you elevate your program.